Strategic Partnerships · Co-Marketing · Live Sports · AI & Emerging Tech
Partnerships that make it out of the deck
15 years sourcing, negotiating, and launching partnerships — for BMW, Coca-Cola, EA Sports, the Miami Dolphins, and NEAR Foundation.
Strategy through in-market execution.
Partners and brands I've worked with
Selected work
Earlier work
BMW national product launches
Octagon
- 175+ vehicle launch events across 90 U.S. markets
- Planning and production through live execution
- Led a team of 10 marketing coordinators and product experts
EA Sports FIFA launches
rEvolution
- National launch campaigns across major US markets for FIFA 11, FIFA 12, and FIFA 13
- Consumer activations connecting the FIFA franchise with gaming culture
About
I've spent 15 years building and executing partnerships — national campaigns for BMW, Coca-Cola, and EA Sports, a $50M+ partner portfolio at Hard Rock Stadium, opening a new category at PointsBet, and partner marketing and go-to-market at NEAR Foundation across AI, blockchain, and emerging tech.
What I like is telling a brand's story through partnerships — marketing built into the moment, not a logo lockup.
A partnership isn't what's in the contract — it's what shows up in the broadcast, the building, and the customer's hands.
Let's talk partnerships
I'm looking for my next partnerships role — building a team, launching a co-marketing program, or bringing a product into culture.